Sr. VP - Digital Banking and Transformation
From learning to fax as a management trainee in Saatchi & Saatchi to creating digital awesomeness at Axis Bank, Manu has spent last 17 years studying marketing and communication in diverse consumer facing services brands. Some previous marketing positions held are Digital Lead for ICICI Pru Life, Marketing Head for Reliance Brands and founding member and Head of Marketing for travel portal musafir.com.
As Vice President and Head – Digital Portfolio Management at Axis Bank, Manu is tasked with enabling real-time, contextual marketing and automation across inbound and out-bound channels with a mandate for Digital Deepening for the Bank in terms of acquisition, activation and sales.
He is a keen vintage car restorer and believes that he augmented his project management skills by restoring a ’72 barn find VW Beetle.