VP & Head - Digital Marketing & Transformation
Pankaj Singh Parihar, is in the Marketing communication field, for over 17 years, with the last 13 years in Digital Marketing. He is a multi award winner true-blue digital native and has been recognized as one of the “Top 50 Digital leader and Influencer - 2017 & 2018”, by CMO Asia. Pankaj, heads digital center of excellence & digital transformation, and leads complete digital marketing cycle for various brands at GCPL & Godrej group.
Before joining Godrej group, Pankaj was Business head – at OmnicomMediaGroup India (OMD & phd), and was also the business lead for Unilever India digital business & other key clients for the agency. In the past, he has worked with marketing communications giants like Ogilvy & Mather, Quasar (WPP Digital), Times of India Group.
Pankaj, also contributes to various industry bodies in India - IAMAI, MMA, Ad:tech, et cetera through active participation & bringing in thought leadership. He’s been a judge and jury at various domestic and international awards, and has been speaking on Digital Marketing & Transformation at various large industry events . He also teaches digital marketing at various top B schools like SP Jain, Symbiosis et cetera .
He considers himself as an “Hyperadopter”, is a petrol head, and a food & fitness enthusiast.