In 2014, George Plummer, developer by trade and founder of Starshipit, met an entrepreneur who sold online and instore, domestically and internationally, via multiple courier companies that gave him different solutions to print shipping labels. Using multiple courier systems sometimes meant that he needed multiple computers and printers too. Fulfilment was manual, time-consuming, full of errors, and very frustrating. George’s solution was to build one platform that supported multiple carriers, integrated with the world’s leading online platforms, and simplified the process of getting orders out the door. Today, Starshipit automates the entire fulfilment process, from label generation and customs documentation, to rates at checkout and post-purchase customer engagement