Aaron Cowper is the Founder and CEO of ShopGrok, a leading retail data and AI platform that helps global brands and retailers optimize their pricing, promotion, and ranging strategies.
Prior to founding ShopGrok, Aaron served as the Head of Price Strategy and Analytics at Woolworths Supermarkets and was a Consultant at McKinsey & Company within the retail practice.
With a career spanning major global markets including New York, Singapore, and Madrid, he brings a deeply international perspective and a track record of driving value through data-led decision-making in the world's most competitive retail environments.