Jodi Murray-Freedman is a commercially astute and values-driven Chief Marketing Officer who specialises in delivering strategic marketing leadership that drives measurable business growth. With extensive experience across retail, QSR, and franchising, Jodi brings a deep understanding of consumer behaviour and market dynamics, enabling the development of innovative campaigns and product launches that maintain brand integrity and deliver meaningful impact.
She has a proven record of building and mentoring high-performing creative and digital teams within fast-paced, high-performance environments. Jodi’s leadership approach emphasises collaboration, strong stakeholder engagement, and leveraging team strengths to achieve exceptional outcomes. Recognised for her agility and resilience, she makes informed, strategic decisions and adapts quickly to changing circumstances.
Passionate about fostering creativity and continuous improvement, Jodi encourages fresh ideas and empowers teams to excel. Known for her resourceful, results-oriented mindset, she consistently delivers marketing strategies that resonate with consumers and create sustainable value for the business.
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