DAY 1
9 July 2025
- Arrive settle in and prepare for an experience filled with networking and opportunities.
- Pick up your badge and start engaging with fellow attendees
THE GREAT CONVERSION SHIFT: WHY COMMERCE MEDIA IS THE NEW CURRENCY
Technology has revolutionized how people shop and thus evolved the shopper journey. Every moment is now a commerce moment, this upends how brands need to reach and address consumers.
In this session, Medhavi Singh, Country Head, India at Criteo, will unpack how the shopper journey has changed, along with key drivers behind retail media growth. Find out how brand marketers can evolve their media buying practices to include a broader commerce media strategy to capture the constant consumer.
Criteo
Moderated Networking Session - A dynamic high-energy session where quick introductions lead to business opportunities.
This is where the business conversation starts at iMedia. Both Brands and Service Providers can use this time to identify their best business opportunities to pursue over the next two days.
Recharge and connect during our Networking & Coffee Break session.
A brief glimpse into what to expect over the next 3 days.
Think9 Consumer Technologies Pvt Ltd
House of Abhinandan Lodha
There was a time when creativity was king.
Then came the performance era - where data ruled every pixel.
And now? We’re entering a third age.
Where creativity without data is dead…
And data without creativity is invisible.
And AI? It’s the accelerant lighting up both.
Today, I want to talk about how we at Liqvd Asia and AdLift are stacking the odds - blending art, algorithms, and outcomes - to define what we believe is the new growth stack for the next decade.
Liqvd Asia + AdLift
An evening of connection awaits at our Networking Soiree, where you can mingle and forge professional relationships over delectable gastronomic delights. Join us for a memorable night of networking and great food.
Venue: Udeta Ballroom
DAY 2
10 July 2025
You can also use this time to catch up on meetings that might have been missed in the previous days.
Microsoft
As Omnichannel technologies gain precedence, marketers are increasingly turning to AI to enable them to speak with an audience of one. Learn about technologies that empower brands to enhance sales, streamline operations, leverage technology, and implement smart AI solutions for sustainable growth and ROI in an evolving retail ecosystem.
Shopify
As enterprise engagement scales, communication becomes a strategic asset—or a silent risk. Success depends on unifying channels, operationalizing real-time insights, and embedding compliance by design. This session explores how forward-looking organizations are turning communication complexity into competitive advantage—and how to ensure your platform delivers sustainable ROI, not sunk cost.
Sinch
MediaKart
A perfect opportunity to recharge, exchange ideas, and build new relationships
What can your brand learn from Zivame's success with Gen Z and Gen Alpha? Lavanya explores how Zivame is building unwavering trust and fierce loyalty with these conscious consumers, offering crucial takeaways for future-forward brands. Lavanya shares key strategies in not just marketing, but product, logistics, marketplaces and much more.
Zivame
Jeff Bezos famously advocated keeping an empty chair in the boardroom to represent the customer. Imagine replacing that empty chair with an interactive "sofa" that brings to life multiple consumer segments, providing deep, real-time insights into their behavior, preferences, and intentions.
Consumr.ai achieves this by tapping directly into real-time consumer intelligence from powerful data sources, including intent signals from Google, behavioral insights from Meta, purchase patterns from Amazon, listening habits from Spotify, viewing preferences from YouTube, and real-time social media conversations. This comprehensive understanding empowers brands to dramatically improve every customer-centric decision—from media buying and creative strategies to content creation and product development.
Join Vivek Bhargava for a compelling demonstration showcasing how top brands leverage AI Twins to harness real-time consumer insights, transforming their approach to strategic decision-making.
ProfitWheel
Admitad
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Ajio
Shopsy
As Google shifts toward AI Overviews and zero-click search results, traditional SEO tactics are no longer enough. Clicks are disappearing—but brand visibility doesn’t have to. In this session, we’ll unpack how brands can stay discoverable, trusted, and top-of-mind even when users don’t click through.
You’ll learn how to optimize for Google's AI Overview, track brand mentions across LLMs like ChatGPT and Gemini, and shift your SEO strategy from ranking for clicks to owning AI-powered surfaces. Whether you're a CMO or a performance marketer, this session will equip you with the tools to survive—and thrive—in the zero-click era.
Key takeaways
- Understand the rise of zero-click search and how AI Overviews are reshaping the SERP.
- Learn what ranking signals influence AI-generated content and summaries.
- Discover how to optimize your content to be surfaced across ChatGPT, Gemini, Perplexity, and other LLMs.
- Explore tools and frameworks for tracking brand presence across AI and search platforms.
- See real-world examples of brands winning visibility without relying on traditional clicks.
- Walk away with a playbook to future-proof your SEO and content strategy for the AI era.
Liqvd Asia + AdLift
Times Network
Deep-dive discussions with key stakeholders your chance to secure valuable partnerships.
Sinch
This roundtable will focus on actionable tactics for Indian brands to seamlessly connect offline and online customer interactions.
Tata Digital
The meteoric growth of retail media (or, more broadly, commerce media) is driven by a combination of first-party data and measurement accountability. But where retail media gets exciting is at the frontiers of the space, including video and other engaging creative, going off-site, and extending retail media’s reach in-store. Some of the greatest architects of retail/commerce media will share perspectives on the current state of the art, as well as where the industry is going.
Teads
Engaging the Indian Viewer Beyond the 30-Second Spot (Shoppable Content, QR Codes, etc.). How to leverage your Smart TV, as an extension of your mobile screen?
Segumento
- From Collection to Enrichment to Activation – The Real Differentiator
- Audience Precision: It’s Not Just Reach, It’s Relevance
- From Footfalls to Funnels: Activating Offline Signals for Digital Growth
- Using 1P Data as a Growth Lever – Not Just a Reporting Tool
- Growth Uplift Through Data-Led Execution
ConvergenSEE Asia
In a digital world, how do brands truly connect with people and create real opportunities?
As one among the key force behind Medimix—the world’s top-selling Ayurvedic bath soap—Dr. Anoop has played a pivotal role in shaping its journey to global success.
He'll share the compelling Medimix brand story, detailing the organizations winning strategies and connecting them to our current economic and social context. Don't miss the insights drawn from his book, You Turn, at iMedia.
AVA Cholayil - Medimix, Kaytra, Melam, Sajeevanam, AVA Productions
Wholsum Foods
Thomas is a driving force behind India's financial inclusion movement, expertly leveraging fintech innovation and digital transformation. At Muthoot Microfin and Muthoot FinCorp ONE, he's developed scalable, tech-driven solutions that effectively bridge the gap between traditional banking and modern financial services. His work directly empowers micro-entrepreneurs, self-employed individuals, and MSMEs—insights he'll share at iMedia.
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Muthoot FinCorp ONE
Tasting & decoding the hottest Gins of India (Goan Style!) & A friendly match of Volleyball - Spike up your networking game with a friendly match on the court!
Prepare for an evening of culinary magic! You're invited to the exclusive launch of THE SUPPER CLUB - Curated by Huella.
Witness an extraordinary gastronomic spectacle as we unveil how one single ingredient can be magically transformed 100 different ways! This is an exclusive party you won't want to miss.
Venue: Southern Deck. Coaches will be leaving from Alila's Reception Area
Dress Code : Dress in all white! Let's make this an unforgettable night of connections under the stars!
DAY 3
11 July 2025
Nestlé
With viewers spread across a growing number of streaming platforms and devices, audience fragmentation challenges marketers to identify, reach, and engage the right consumers efficiently. Meanwhile, the evolving privacy landscape and disparate data sources complicate the ability to accurately measure campaign impact and ROI.
In this focused discussion, industry experts will explore:
- Audience Fragmentation:Strategies for navigating a fractured CTV ecosystem, including cross-platform targeting, leveraging data partnerships, and harnessing AI-driven audience segmentation to unify fragmented viewership.
- Measurement & Attribution:Innovative approaches to overcoming data silos, privacy restrictions, and inconsistent metrics—covering identity resolution, multi-touch attribution models, and real-time analytics to prove CTV’s value.
Lenskart
Policybazaar
Muthoot FinCorp ONE
CoinDCX
Edelweiss Life Insurance
- The Engagement-Reach Tradeoff:
- Strategic Budget Allocation
- The Role of AI in Influencer Marketing - How artificial intelligence is transforming influencer discovery, campaign optimization, and content personalization
- Authenticity and Long-Term Relationships: Why consumers are gravitating toward influencers who feel like peers, and how AI can help brands foster genuine, ongoing partnerships rather than one-off promotions
- (Stat: Micro and nano-influencers showing higher engagement rates than mega-influencers - Industry Benchmarks, 2024; Regulatory scrutiny on influencer marketing increasing - ASCI Guidelines Updates, 2025)
Sleepwell
Yoga Bar
Bharti Airtel
Hyundai
A perfect opportunity to recharge, exchange ideas, and build new relationships
How does QC fundamentally alter the broader omnichannel strategy? Is it a complementary channel, a cannibalizing force, or the new baseline? How can brands leverage QC to meet Gen Z's demand for speed and convenience without sacrificing profitability, brand consistency, or the long-term customer relationship?
Piramal Consumer Healthcare
Adidas
Wholsum Foods
Zepto
Kotak Life
Fossil
Most marketers stop at ChatGPT.
I use a full stack of tools & agents to handle insights, copy, design, decks (and delivery)— like interns who never sleep.
From research (Perplexity, Claude) to creative (Midjourney, Gemini Imagen4, Google Stitch) to agents (Manus, n8n, Relay), I’ll show how 10 tools save me 15+ hours a week and kill creative bottlenecks before they start.
(and don’t be shocked if I leak how I clone myself with HeyGen and ElevenLabs to run my YouTube & podcast too).
SWIGGY
Photography masterclass led by Auditya Venkatesh, Influencer and Photography expert. Don't miss a chance to get your hands on an yet un-launched vivo phone and also one winner gets to take it home.
Auditya Venkatesh - https://www.instagram.com/manthanshahfilms/
VIVO
Deep-dive discussions with key stakeholders your chance to secure valuable partnerships.
