DAY 2
30 October 2025
Retail's New Love Story: Where Creativity and Commerce intersect
This panel examines how retail isn’t just about selling goods anymore — it’s about storytelling, immersive design, artistic expression, and emotionally rich experiences. It explores how brands are marrying creative vision (art, content, craftsmanship, design, narrative) with commerce (sales, operations, marketing, customer journeys) to build deeper connections with consumers and stand out in a crowded market.
Retailers and brands hold vast untapped data from first-party sources, apps, sales and loyalty programs, to e-commerce and footfall that can transform how they connect with consumers. By integrating retail data with DOOH, brands can move beyond reporting to build a full-funnel media loop where DOOH becomes both the signal and the outcome driver.
This session explores how data enables targeted brand campaigns, store-level and contextual strategies, accurate attribution through tech partnerships, and quantifying DOOH’s incremental lift. It also looks at how retail media combined with DOOH can help marketers monetize store and neighborhood audiences.
Dedicated slot for 1 to 1 meetings. Please pre-fix your meetings using the iMedia App.



DAY 1
29 October 2025
Engage in a dynamic meet-and-greet- Speed-dating Business Style, to initiate meaningful business discussions right here at iMedia. Break the ice with potential partners to strategize on what's next for your business.

Moderated By: Kushal Sanghvi, Independent Consultant,
Moderated By: Karan Rana, Senior Product Marketing Manager, SWIGGY
Get ready for an evening of business networking on the beach

DAY 3
31 October 2025
In an era where every brand offers a discount, generic coupons have lost their power. This panel explores how to build a loyalty program that genuinely engages and retains your best customers. This discussion delves into the limitations of traditional discount-based loyalty programs and highlights the effectiveness of earned rewards, gamification, and personalized perks in creating meaningful customer connections. Industry leaders will share insights on transforming loyalty programs from mere cost centers into powerful engines for customer lifetime value and sustainable profit.
In this session, Ashmita will share insights on building a bold consumer brand in the personal wellness space in India and creating a distinct identity that resonates with the New-gen audience.
This round table will delve into influencer marketing’s complexities, weighing costs against returns. Explore key metrics for tracking success, micro vs. macro influencer benefits, budgeting for scalable campaigns, attribution challenges, and strategies for long-term brand equity.


































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