David Tay leads Consumer Industries Solutions across Southeast Asia/Asia Pacific and Japan (APJ), advancing edge and kiosk solution strategies for Intel Corporation. With more than 33 years of experience in multinational environments, he has built and scaled new businesses, developed sustainable partner ecosystems, and designed strategic partnership programs that accelerate adoption and growth. Since joining Intel in 2006, David has held leadership roles focusing on strategy,  execution excellence and talent development, grounded in an authentic leadership approach. He holds an MBA from Nottingham Trent University (UK).