Crystal Yeoh is a Senior Regional Manager at ZALORA, leading the apparel marketplace business across Southeast Asia.

She has over a decade of experience in e-commerce and retail, with a focus on marketplace growth, brand partnerships and regional expansion.

She works closely with global and regional brands including H&M, NEXT, COS and Ralph Lauren to scale their presence in the region.

She focuses on strengthening brand through data driven, scalable digital commerce strategies, balancing marketplace growth with long term partner success.