Compressed.jpg?width=2000&height=466&name=FUTURE%20OF%20MARKETING%20SUMMIT%20NEW%20ZEALAND%20(Cropped%203000px%20x%20700px)Compressed.jpg "Register Your Interest In Attending iMedia Future of Marketing Summit NZ")
James Butcher brings over 20 years' experience across media, advertising, and technology-led commercial roles in NZ, Australia, and the UK. His background spans television, digital, audio, publishing, agency, and platform businesses.
Prior to TVNZ, James was CCO at NZME, leading a national commercial team of 300+ and overseeing ~$238M in advertising revenue across sales leadership, agency partnerships, commercial operations, and digital transformation.
At TVNZ, James focuses on evolving the commercial proposition to strengthen demand, sharpen storytelling, and deepen agency and client engagement.
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