OOHMAA

OOHMAA (Out of Home Media Association Aotearoa) is the industry body representing New Zealand’s Out of Home (OOH) advertising sector. Its display members include Ad-Vantage Media, Bekon Media, Buzzword, GO Media, JCDecaux, JOLT, Locky Dock, LUMO, Market Media, Media5, oOh!media, QMS, Shout, VAST, and VMO. These members account for approximately 96% of NZ’s OOH advertising revenue.

As a not-for-profit organisation, OOHMAA is dedicated to advancing the OOH medium through advocacy, collaboration, innovation, research, and industry standardisation. Working closely with government, regulators, advertisers, agencies, and media owners, OOHMAA promotes the value and effectiveness of OOH advertising while supporting the development of best-practice standards across the sector. All members adhere to OOHMAA’s Code of Practice and operate within the regulatory frameworks that support a responsible and trusted media environment. OOHMAA and its members also support knOOH, NZ’s industry audience measurement platform, providing advertisers and agencies with independent, data-driven insights to plan, measure, and evaluate OOH campaigns with confidence. For more information visit our website and follow us on LinkedIn.