Shane Newman

Commercial Director

As the Commercial Director, APAC at Overdose., I bring an entrepreneurial growth-oriented mindset and years of experience in helping businesses transform their digital programs. I have been working with the best retailers in one of the most diverse regions in the world for more than four years, leading and consulting on transformational marketing and commerce strategies that create value for their businesses.
With a breadth of business acumen and a passion for driving organisational change, I collaborate closely with cross-functional teams and senior clients across 14 markets in APAC. I leverage my platform knowledge and brand-side understanding to ensure a strong omnichannel approach across all verticals. I also have the hands-on experience and the credentials to back it up, having completed The Marketing Seminar, the Australian Marketing Institute membership, and other courses from top universities. My goal is to bring simplicity to the complex and find the perfect balance of ROI, brand building, and Commerce.