Alex Mackrill

Alex is an industry expert in marketing automation, rev-ops and customer journey, as well as email, content and inbound marketing. With a background that goes deep into both the technical and creative aspects of modern marketing, Alex’s expertise makes him a sought after consultant for businesses across APAC looking to align, automate, and adopt future-forward marketing methodologies and technology. His sales & marketing alignment framework has been implemented and adopted by over 80 businesses across Australasia — and he has delivered marketing campaigns and projects for Honda, Uber, Suzuki, Unicef, Lendlease, and more.

Alex is passionate about making an impact in the global marketing community as a post-graduate lecturer in Inbound Marketing, as well as a regular guest on international marketing podcasts and webinars. Just this year, Alex has featured on the podcast of top B2B software, Outgrow, and was named their ‘Marketer of the Month’ in May.

As a Co-Founder and Chief Marketing Officer for Hype & Dexter, Alex’s ability extends not only to marketing and automation, but also leadership, change management and business strategy — making him an all rounder in digital transformation consulting.