Sasha Wardrop

Sasha is the Senior Digital Marketing Manager at Chemist Warehouse. With comprehensive experience across both the digital - social, search, programmatic, content - & traditional media landscape, Sasha leads the in-house & supplier digital marketing teams who are pioneering Chemist Warehouse’s digital transformation, with a particular focus on retail media.

Her passion lies in harnessing the valuable insights derived from shopper behaviour to craft campaigns that resonate powerfully with the audience. This customer-centric approach forms the cornerstone of her efforts, as she strives to merge data-driven precision with creative ingenuity to deliver campaigns that not only drive results but also establish enduring connections between the brand and its customers.