The famous iMedia Business Connect session brought together merchants and vendors for 10 x 10 minute meetings. Synergies were explored and connections made.
Adobe’s Principal Product Manager, Scott Rigby, enlightened the delegation on how AI-driven innovations could reshape procurement, sales, and logistics for their business in his presentation ‘Seizing the AI Zeitgeist: Thriving in the New Era of B2B Commerce’.
Marta Dalton, VP Data Analytics & Customer Insights at Amyris, took delegates on a journey through the key steps and best practices for creating a winning B2B eCommerce strategy.
The UnLock | B2B BNPL Welcome Dinner officially welcomed delegates to the 2023 summit. Providing an opportunity to organically build on connections made during the more formal business connect session.
Always a crowd favourite, Gus Balbontin reminded us of the importance of being adaptable while sharing the valuable lessons he's learned from decades of market disruption and business transformation in various industries.
Shopify expert, James Johnson revealed secrets to thrive in the new era of B2B commerce through exploring real-world case studies and innovative strategies that leverage Shopify's solutions for personalized experiences and efficient sales channels.
Coffee Breaks, Dinners and Networking Activities provided opportunities to deepen connections and start building solid professional relationships that will last well beyond the summit.
Kicking off the 2023 summit, the Merchants Only Lunch saw SAP customer Michelle Stewart from Device Technologies, DXC eCommerce expert, Erik Burton and SAP CX Advisor Ben Nottle take the stage to discuss how customers are building the foundations for a future of intelligent CX.
Delegates explored hot topics on Day 3 during the Merchant-led Roundtables session. Including ‘How to pitch transformation to the board’, ‘How to run an RFP’, ‘How to evaluate a technology pitch’, ‘How to manage change’, ‘How to sell eCommerce to sales’ and more.
Delegates can use this time to refresh, check-in with work and explore the surroundings.
Welcome Dinner
The official Welcome Dinner & networking reception held on the first night is the perfect avenue to build relationships with key conference delegates, speakers, and sponsors in a more relaxed atmosphere.
Opening Independent Keynote
As we navigate the evolving world of B2B commerce, it’s becoming evident that our interactions with digital platforms are poised for transformative changes. In this presentation, we’ll delve into the next wave of digital experiences. These new experiences will not just simplify finding products and solutions but will also answer any questions along the way, enhancing overall productivity and decision-making.
We’ll also explore what the future holds for product discovery and purchasing experiences. Imagine AI-driven interfaces that not only understand your needs but also anticipate them, making recommendations before you even ask. This is the future of product discovery — intuitive, predictive, and incredibly efficient.
However, adopting these advanced tools will require effective change management. As we introduce new technologies, understanding how to manage the transition and train your team will be crucial. We'll discuss strategies to ensure that your organization is ready to embrace these changes, enhancing your team's adaptability and readiness.
While this talk focuses on the future, we'll also provide practical advice on how you can start preparing today. It’s about setting the groundwork now for the technologies and strategies that will dominate tomorrow. Join us to gain insights into creating a more responsive, efficient, and customer-centric B2B environment.
Take a break and refuel with coffee and morning tea.
Discover how digital supply chain management can improve order accuracy, delivery times, and overall customer satisfaction in B2B eCommerce.
Learn how to leverage AI to create a more engaging and tailored B2B buying experience.
Aboard your own private catamaran's, the beautiful Gold Coast Broadwater is your playground. During the afternoon, you will enjoy spectacular views surrounded by crystal clear turquoise waters.
Sail the Gold Coast's magnificent waterways from Southport to Sovereign Islands, cruise past sensational superyachts, visit isolated islands and pristine beaches, experience the thrill of sailing in complete comfort, and enjoy a 'raft up' party.
Spend your afternoon on Gold Coast's most exhilarating marine experience. This is the only Jet Boating experience to launch directly into the high-speed action zone. Brace yourself for exciting high-speed turns and spins across the waterways. Once you're off the water, you will enjoy drinks & canapés at a premium waterfront location.
Mixology Masterclass will take you on a cocktail journey like no other where you will learn how to make top-quality cocktails from your very own cocktail Guru! You will conquer some popular cocktails and the basic principles of mixology.
Working in a team you will then embark on your own journey of discovery when you will all have to work together to create your own signature cocktail using the techniques and secrets previously learned. Your creativity is key and no doubt after a few samples of the very best, you will have plenty of ideas to share and you may even surprise yourself.
Day 3 begins with breakfast and barista coffee!
Building a successful marketplace is the holy grail for online businesses. Online marketplaces dominate in the consumer world, in B2B the rules are different. In this session, Mirakl (the leading marketplace software company) will share how global industry giants like Airbus, Coca-Cola, 3M & Accor Hotels are adapting the marketplace model for the business customer. Laurence Greenway, Strategy Manager at Mirakl will outline how Mirakl has adapted their solution to meet the needs of the B2B marketplace operator, how best to develop a marketplace strategy and the key factors that need to be in place to ensure success.
Gain insights into building and managing effective B2B eCommerce teams that can drive growth, innovation, and success in the digital age.
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