B2B eCommerce Summit 29 - 31 October 2025
Gold Coast | Australia
B2B 25

2025 Speaker Line-up



John Bevitt


Managing Director
Honeycomb

John Bevitt is a behavioural psychology and innovation strategist, and the Managing Director of Honeycomb Strategy - one of Australia’s fastest-growing insight consultancies. With nearly two decades of experience across both agency and client-side roles, John helps brands unlock loyalty and long-term value by blending behavioural science, commercial strategy and AI to decode what really drives customer behaviour.

He’s partnered with some of Australia’s most recognisable B2B and B2C brands across retail, financial services, and technology, turning behavioural insights into practical tools that actually move the needle — and making data sing in boardrooms.

Outside of Honeycomb, John also serves as President of the Entrepreneurs’ Organization Melbourne Chapter, championing innovation, growth, and leadership among the city's most driven founders.