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Four million followers. Six stores. A $25 million investment deal. Brooke Bellamy didn’t just go viral — she turned content into capital.
Founder of Brooki Bakehouse and bestselling author of Bake with Brooki, Brooke has scaled a social-first brand into an international growth story. She brings a candid perspective on what actually drives revenue beyond the algorithm — and the operational discipline required to turn attention into sustainable expansion.
For some retailers, AI is still a roadmap. At Designer Wardrobe, it’s already part of the business.
As CEO, Aidan Bartlett leads New Zealand’s leading fashion resale marketplace, with a community that now includes roughly one in ten Kiwi women. From AI-powered search and pricing guidance to trust and dispute resolution, he’s focused on how technology can scale marketplaces while keeping the experience simple for buyers and sellers.
When global retailers can outspend you on AI, data, and technology, copying their playbook isn’t just unrealistic — it’s dangerous. Anthony Mittelmark argues that the real opportunity for NZ retailers lies elsewhere: in decision quality, not decision volume.
With senior leadership experience spanning Fujitsu Australia, PwC, and multiple venture-backed startups, Anthony has spent his career helping organisations deploy technology where it actually protects margin and creates advantage. A recognised voice in retail and digital transformation, he’s known for cutting through AI hype and guiding leaders toward the choices that strengthen performance and create lasting commercial value.
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