Every retail leader has an opinion on SHEIN – but very few ever get to hear directly from the people shaping its global path. That’s why we’re excited to have Michael, SHEIN’s Regional Head of Privacy (APAC), joining us at the summit.
Michael has spent more than a decade helping companies make sense of fast-changing privacy and AI regulations across the world. Before SHEIN, he led international privacy efforts at Xiaomi, supporting operations in 80 countries and advising on everything from connected devices to smart EVs. He’s one of those rare experts who understands both the legal complexities and the real-world challenges of building products at global scale.
Retail is being redefined by technology, but Nick Gray believes the future will belong to the deepest thinkers, not the fastest adopters. As Founder and CEO of IGU Global, Nick helps organisations build emotionally intelligent brands, design human-centred customer experiences, and protect their judgment in an AI-powered world.
With more than 25 years across Nike, Adidas, Sneakerboy, Diesel, and Westfield, he has spent his career decoding how people buy, how brands shape identity, and why emotion remains the most powerful driver of consumer behaviour. Recognised by Inside Retail and Rethink Retail as a Top Retail Expert, Nick brings a rare perspective on what it takes to build brands that are machine-trusted but human-loved.
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